户外广告牌
户外广告牌是展现上海北外滩国客中心氛围的另一个重要元素。在设计时精心设计了墙绘内容，以突出该中心的景观底蕴和现代风貌，突出“游”的主题概念，结合北外滩的网红景观进行了整体插画设计。在色彩的运用上，同时遵循了中心品牌色系，以保持整体观感的统一性。
Outdoor billboards are another important element in the atmosphere of Shanghai North Bund Guest Center. We carefully designed the contents of the wall painting to highlight the landscape heritage and modern style of the center, highlight the theme concept of "tour", and carry out the overall illustration design in combination with the Internet celebrity landscape of the North Bund. In the use of color, we follow the central brand color system to maintain the overall unity.
为了打造一个醒目且富有辨识度的品牌道旗形象，在设计时选用了上海北外滩的标志性景观，利用矢量插画形式进行表现，使得道旗与周围建筑风格形成一定对比，既突显了品牌特色，又给游客和过路行人个性且美观的感官印象。
In order to create an eye-catching and recognizable image of the brand road flag, the iconic landscape of the North Bund in Shanghai was selected in the design, and the vector illustration was used to express it, so that the road flag can form a certain contrast with the surrounding architectural style, which not only highlights the brand characteristics, but also gives tourists and passers-by a personal and beautiful sensory impression.
河边围挡广告板是吸引游客目光的绝佳机会。在设计时在保持现代感和潮流感的同时，同时融入上海北外滩国客中心的文化元素，突出主题“游”的概念。在广告板上运用了巧妙的图案和色彩，展示了该中心独特的魅力和服务内容。为了确保广告板在不同角度都能够引人注目，同时进行了精确的尺寸和位置的规划，以达到最佳的视觉效果。
The riverside fence advertising board is a perfect opportunity to catch the eye of tourists. Our design concept is to incorporate the cultural elements of the Shanghai North Bund Guest Center while maintaining a modern and trendy feel. On the advertising board, clever patterns and colors are used to show the unique charm and service content of the center. In order to ensure that the advertising board can be eye-catching at different angles, while the precise size and position of the planning, to achieve the best visual effect.
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